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GLAM SEAMLESS
PROJECT TYPE
Product Messaging | Membership Tiers | E-Commerce Copy
DATE
2019-2020
LOCATION
Remote
ROLE
360° Copywriting
Glam Seamless is more than just hair extensions—it’s about effortless beauty, luxury, and confidence. As their copywriter, I refined their brand messaging to ensure every product description, membership tier, and touchpoint spoke directly to their audience.
• Product Descriptions: Rewrote every product listing to highlight key benefits, texture, longevity, and styling versatility—turning features into must-haves.
• Membership Tiers: Developed compelling, benefit-driven copy for Glam Seamless’ loyalty and membership programs, increasing engagement and retention.
• E-Commerce & Sales Copy: Crafted SEO-driven product pages, promotions, and website content to enhance conversions and elevate the brand’s digital presence.
• Brand Consistency: Ensured all copy aligned with Glam Seamless’ luxury-meets-everyday-glam aesthetic, reinforcing trust and authority in the hair extension market.
With the right words, every strand of Glam Seamless felt as premium as the product itself.