E H O W . C O M

I was a creative force behind hundreds of high-impact beauty tutorials for eHow, turning the internet’s most-asked beauty questions into clear, engaging, and SEO-optimized content. From makeup and skincare deep dives to SFX how-tos, I scripted, hosted, and produced video content that not only educated but also drove massive organic traffic to the platform.

• Video Content Strategy: Conceptualized and executed high-performing beauty tutorials, answering trending searches on makeup, skincare, and haircare.

• Scripted & Hosted Beauty Videos: Translated technical beauty concepts into engaging, easy-to-follow tutorials that built trust and kept viewers coming back.

• Full-Scale Production Management: Hired talent, scouted locations, and coordinated all aspects of filming to ensure professional, high-quality content.

• SEO-Driven Blog Writing: Researched and wrote high-ranking beauty articles, turning trending topics into shareable, search-optimized content.

With a deep understanding of beauty education, content strategy, and audience engagement, I helped eHow dominate beauty search results, keeping viewers hooked and brands noticed.